
Schedule:
November 2021 – December 2021
Teaching time:
Daytime
Location:
Online
Espoo
Topic:
Marketing and sales
Form of learning:
On-campus
Online
Provider:
Aalto University Open University
Level:
Advanced
Credits:
6 By Aalto University (ECTS)
Fee:
€ 90.00
Course description
The course integrates and utilizes a broad range of theoretical concepts, frameworks and topics on a practical level. Key areas include strategic marketing and branding, value propositions and business models, supply chain management, retail and distribution management as well as business case development.